Biscuiteers at Belgravia in Bloom 2023

This spring, for the second year running our Belgravia boutique is blooming! With the help of our friends and favourite florists from Nikki Tibbles’ Wild at Heart, we’ll be taking part in the annual Belgravia in Bloom floral festival.

This year the theme is ‘Into the Wild’ and our Icing Cafe located in Eccleston Yards is doing exactly that, with an enchanting installation that you can experience, alongside a host of other immersive displays, from the 22nd May 2023.
The Theme: Into the Wild
In a year where London has been busy readying and relishing a royal moment, this year’s ‘Into the Wild’ installation aims to transport visitors to a much needed oasis away from the hustle and bustle of the big city.
Capturing the essence of the wild and whimsical nature of Belgravia in Bloom, the Wild at Heart team has transformed our storefront into a stunning forest scene. Complete with a tree trunk and branches that stretch and weave across our window display and a charming owl perched on top, made entirely of floral elements and designed by Nikki Tibbles herself.
We all need to escape from time to time and what better way to do it than surrounded by flowers, wildlife and delicious hand-iced biscuits! May is without doubt one of the most beautiful months in Belgravia and it’s always so exciting to be part of something so special. The ‘Into the Wild’ installation is designed to help you stop, relax, and take a moment to appreciate the beauty around you before re-joining the buzz of the city and I can’t wait to bring this to life with our friends at Biscuiteers

- Nikki Tibbles

What's on inside the store
As a part of the floral festivities we’ve put a flowery spin on our in-store offering. You can pipe, feather and ice our floral-themed bouquet biscuits in a special spring School of Icing class. Our icing experts will teach you all the techniques we use in the Grand Icing Hall at the Ministry of Biscuits, all whilst you create your own beautiful biscuit bouquet to take home!

Alternatively you can let your creativity take the lead with one of our self led DIY icing experiences, which has also had a floral makeover this May.

Take a look behind the scenes
We loved watching the Wild at Heart team work their magic and bring our show stopping storefront to life, so before you step into the wild with us at Belgravia in Bloom this year, we wanted to share a behind the scenes look of the captivating creative process…